There’s an interview with me posted today at music supervision central.
BACKGROUND: Clear Channel, the country’s largest operator of radio stations, is discussing the idea of one-second radio spots with marketers and media buyers. Called “Blinks,” the new format is being promoted as something that could be used between music tracks by, say, McDonald’s to play part of its “I’m lovin’ it” jingle or Intel to play its chime or NBC for its bells between music tracks. Clear Channel VP-Creative Jim Cook says the one-second format is part of an effort “to find new uses of radio for advertisers who are continually asking us to demonstrate that our medium can successfully extend brands, can successfully reach the consumer with touchpoints that are new and surprising.” Critics suggest the format is likely to fit a very small number of advertisers and is too restrictive for meaningful creative. What do you think?
I think it’s a natural evolution. Everything has been moving to smaller, faster, cheaper, better. The human mind/ear can discern and recognize melodic fragments, textures, harmonies in a millisecond. And as the article suggest, it’s probably best suited for marketers who have already had media exposure to their audio mnemonics such as NBC or Intel or McDonalds.
I’d love to work on one of these if anyone wants to try it out. I’ve done some short audio mnenonics for HP in the past that were never sold through. Anyone?
We spent a day sketching, another to orchestrate and then checked it by conducting a piano reduction with a rehearsal pianist
and then the big day with an outstanding 23 piece orchestra. 3 takes and there we were.
Here’s the clip without any music.
Here it is with my take on the score.
(A portion of an early sketch – it changed continuously until 3am the night before the recording!)
And I don’t remember what the original by John Powell sounded like. What was really interesting was seeing other Composers versions of the same scene (we had a choice of 4 scenes.) No one sounded alike and everyone had their own voice/thumbprint.
A great exercise and highly recommended for Composers and anyone interested in Film Music. You can audit the program as well which may be useful for Producers/Directors wanting to know how the whole process works – and having a pick of 18 amazing composers to work with in the same room!
Just spent an exhilirating, exhausting and truly inspiring 2 weeks in the Buddy Baker Film Scoring Workshop co-sponsored by NYU and ASCAP. In it’s sixth year and now in memoriam to Buddy as he passed away a few summers ago.
Buddy was one of the long-time Disney composers (something like 28 years!). Those studio golden days seem to be over – especially in terms of music departments. Even Pixar, the closest thing to the studio setup that Walt had, doesn’t have composers on staff.
In the old days of Disney, animators and composers would talk and meet periodically and then work parallel paths. Animators had a time sheet and script/storyboard which they would work from and composers would take that information and create their cues. The picture and music would get married up only towards the very end. It really is creating something from nothing. Yes there is a story and that’s what holds the two together. Too often in today’s pressurized, commercialized productions the picture is given all the attention and the music is literally slapped on at the end. Now I have no doubt that great music supervisors can find music that fits your picture and adds something you never could have imagined. On the other hand, films like Lord of the Rings or Star Wars…I can’t imagine them having such long-lasting influence and impact with a licensed score. Yes there are times you NEED a song from the popular culture zeitgeist. Scorsese does it all the time. And now he also uses Howard Shore for scoring those other scenes that need underscore. Or you can hire someone to write songs specific to the film – this seems to be out of fashion nowadays.
I call it the Rise of the Editor culture.
When hiphop started to take the film editors approach to assemblage using “found footage”, filmmakers also started to take the same approach towards their music soundtracks. And with anyone who grew up in the age of MTV, fast cuts and cutting to music is the norm.
I’ll share more of the workshop in the next few days.
An excellent article in the NY Times on the boom of jazz venues right here in our ‘hood.
For many first time directors, there is a huge underestimation of the amount of work involved on the part of Composers and I suspect Editors. Though editors usually are sitting with the director for perhaps weeks or months at a time, Composers are given a brief conversation and then left to their own devices for the most part. 4 to 6 to 8 weeks later the score is delivered and if there is not massively clear, constant and open communication between the two, disasters can happen. With so much of the subtext being communicated via music score (depending on the film) it’s astonishing more thought/training is given this area.
At the recent Sundance at BAM brunch, I was impressed by the amount of support the Institute provides from the ground up and in so many more areas than I knew: film, theater, film music, screenwriter’s labs, directors labs. And the cross-communication between the different labs sounds impressive as well. I know I’d like to go – I’ll have to wait until next year as the deadline is April 1. It’s interesting to note the Sundance Film Festival does NOT have a category for Best Music Score.
On the other hand, IFP, the huge NY-based indie filmmakers network aims to support filmmakers similarly. The results are a bit less impressive, especially as regards film music. At a recent IFP Market panel on film music, the majority of the conversation was on licensing tracks from your favorite band. There was so little advice on where directors can meet composers. It’s as if they all were saying you can find a great indie band that has a film composer in it.
And then, there’s the Independent Spirit Awards – where’s the category for best music score?
This is another short that really got my attention at Tribeca. It has that great Kafka-esque quality of not knowing why and how things are happening at the same time being hysterically funny. It’s also amazing as you realize how entertaining it can be with little more than an office as a shoot location. Great writing and wonderful performances. Directed by Christopher Leone.
Here’s a clip.
Saw this great short at the Tribeca Film Festival by Writer/Director Mark Mollenkamp. Very cool and current, Lure has a pretty great surprise ending. In speaking to the director at the bar, he mentioned that he got a meeting with the Weinstein Company out of this. Not bad for an 11 minute short.
You can see a preview.
Saw the Groomsmen the other day at Tribeca Film Fest. It’s the latest film by writer/director/actor Edward Burns. While I always found Edward Burns’ characters to be repulsively smug, I must say I enjoyed this film. Very well written and performances from John Leguizamo (viva Colombia!) and Jay Mohr (who almost steals the show). The inciting incident is the upcoming wedding of the Burns character to his pregnant girlfriend and the week hanging out with his groomsmen before the big day. They’re all kids at 35 and trying to grow up.
The setting is in Long Island – which is where I grew up. It really hits it on the nose – I was cringing with the puffy hairdos, the “strong island” references, the horrible 80’s rock songs and the accent (Ya wanna get sumthin ta eet?). I should have hated this film – but it’s a great story and well done.
I’ll pass on the soundtrack though. What was it with the 80’s?
With Cuba Gooding Jr., Jonathan Bock(Grace Hill), Ralph Winter(20th century Fox, Michael Flaherty (co-founder Walden Media and moderated by a woman from PBS, the panel talked about the sudden realization by Hollywood of the Christian market. Flaherty mentioned that a recent survey had 40% of Americans in church on Sunday – duh! What a huge mega market. Walden Media had a huge hit with Chronicles of Narnia which as one audience member said “I’m Jewish and I read that book as a kid and loved it. I didn’t think about is this a Christian book or not – it’s a great story.”
And as the panel went on – the basic overall message is: is it a good story? Will it captivate people no matter what their faith?
Poor Marty Scorsese with his Last Temptation of Christ which brings up many of the same issues that the coming DaVinci Code does. Too early? Well actually most people found the film too boring.
I still love the soundtrack by Peter Gabriel – it’s even better than the film.
And in related news…the film I scored last year Mrs. Worthington’s Party is now garnering some interest at a certain major studio. As it deals with priests and the Catholic Church and Christmas, we hope to see it on the big screens just as the first snow falls. I may be in Bulgaria in the next few months recording new bits of score. Stay tuned.
Saw an interesting preview of a work in progress last night called Secrets of the Code based on a book of the same title. It’s another of the many projects that have been spawned by Dan Brown’s mega blockbuster book “The Da Vinci Code”. There’s an entire industry built out of that book with other books debunking or debating issues brought up in it, documentaries (at least 10 out there) and even travel tours to Paris and places visited in the book.
And…on May 19th, the Hollywood film version by Ron Howard and starring Tom Hanks is unleashed to something like 50 countries simulataneously. Many predict it will be the biggest grossing film of all time. And Hans Zimmer is Herr Maestro.
It’s been a long time since I last posted. Sorry for the break – just needed to take care of a hundred things including a score for a short animated film for Pfizer’s Listerine brand. Yes – it’s a mini DVD that’s going to be included on a millions of product packages for Agent Cool Blue. With a name like that, of course it’s going to be an animated character super-hero.
And I got to play in a great area of music – the 50/60’s tv spy theme genre. Peter Gunn, Get Smart, Pink Panther, James Bond, Secret Agent Man, Batman, the Man with the Golden Arm and all those great jazzy classics. And after carefully researching my references – which I do on every project – it was revealed to me the secret black knowledge of the 1950’s/60’s movie/television composer.
There’s a very specific scale that everyone in this genre used. It’s like each theme is an inversion of the other. Anyway, you can hear a sneak peek at my theme here.
Kapow! Blam! Zowie! Zoinks!
Here at the Ear Inn after show for a much needed drink. (L-R: Writer Sammy Buck, Composer Andrew Ingkavet, Writer Cheryl Davis – some of the participating artists in RIMT19 – photo by Composer Dan Acquisto -hear his work in the upcoming RIMT21 )
We survived and even prospered – the 19th Raw Impressions Music Theater event has ended. But wait there’s more this weekend and next with whole new teams of composers, writers, performers and directors creating new 10 minute musicals.
As I said in my previous post, I find the act of creating fast and furious to be exhilirating, freeing and inspiring. Highly recommend it as a creator and an audience member.
Oh, and our theme was Grifters, Drifters and Hustlers – not that these fine folks are in anyway…not to besmirch their characters.
This past Friday I went to a meeting with about 40-50 people – actors, directors,writers, composers, producers – and after hearing the actors sing a song each, we were split into teams, given a theme and told
“Go write a 10 minute musical. And it will be produced and performed the following weekend.
Oh and you have 48 hours for a first draft.”
Well my team’s show is going pretty amazingly well (there are 8 teams) and you’re all invited to it this coming Sunday and Monday evening 7 and 9pm in New York City.
Check Raw Impressions for info/tickets. It will sell out. I’m in the event RIMT#19-Guitar-based music theater – “Grifters, Drifters and Hustlers.”
And there’s something about creating as quickly as possible. A teacher/mentor of mine says “Write Like Mad!” And I was like, why? It’s only an exercise. “Well, you’ll one day be in the situation where you have a string quartet to write/orchestrate in 24 hours. Get in the habit of writing as quickly as possible.”
It’s good advice. Most commercial jobs I’ve worked on in the last 5 years have been,
“We need it yesterday! Can you give us a broadcast-quality produced demo by the end of the day? And if we like it, you’ll have time for revisions.” (perhaps another 24 hours.)
There’s a lot of talk about quick decision-making lately. The Boston Globe ran an interesting article summarizing the whole state of this recently Malcolm Gladwell (famous for “The Tipping Point”) has a current best-seller “Blink” about how we make decisions in the blink of an eye and then spend hours, days, weeks and even months rationalizing, justifying to our conscious-left brain why it’s the right decision.
I find that when you shut down the editor in your brain and just create as quickly as possible, you reach for intuitive, instinctual choices that really are at the core of your “true voice.”
As the great teacher of composition, Nadia Boulanger once said, “Never ignore the obvious.” and “Everything we know by heart enriches us and helps us find ourselves. If it should get in the way of finding ourselves, it is because we have no personality.”
Otto Preminger’s 1955 film, The Man With the Golden Arm is one of those works that has been at the convergence of my worlds as a Composer and a Visual Designer (worlds colliding!) I had never seen the film until last week though was thoroughly familiar with the opening credit sequence or white lines on black background and the unforgettable crooked arm logo design by Saul Bass. Bass is also known for his design of the shower scene in Psycho which Hitchcock handed completely over to him.
View opening credit sequence.
Elmer Bernstein’s music is one of the first jazz-influenced scores and makes sense to the story. Frank Sinatra’s drug addicted Frankie Machine, the man with the golden arm, so named for his golden touch as a card dealer for an illegal poker club is back from rehab and has learned to play the drums. He wants to change his life and join a big band.
Elia Kazan’s 1951 film Streetcar Named Desire with score by Alex North may be the first score to use jazz. But the Man with the Golden Arm comes up again and again as such an influential film. The confluence of forces of being in the right place at the right time, the perfect graphic design, a big named star and of course the powerful and unforgettable motif in Bernstein’s score. Bernstein often called himself Bernstein West to differentiate from the other Bernstein, the New York-based Leonard who also contributed some great film scores including “On The Waterfront” and of course, “West Side Story” based on the play for which he also wrote with Stephen Sondheim.
One of my favorite soundtracks of recent past is Michael Giacchino’s for “The Incredibles” with Grammy award-winning big band arrangements by Gordon Goodwin.
Some new changes are starting to appear at Disney now that the Pixar thing has happened. Composer-Songwriter Alan Menken (of Pocahontas, Little Mermaid fame) is signed to a non-exclusive multi-year, multi-picture deal. Perhaps the Pixar process of keeping it all in house is starting to spread in the new Disney. Also major animation directors are starting to return.
I grew up listening to and loving the work of the Sherman brothers with their amazing work in Jungle Book, Winnie the Pooh, the Aristocats, Chitty Chitty Bang Bang, Mary Poppins, the mega hit “It’s a Small World” among many, many others…it’s truly amazing how much great work they did.
Studio 360 did a piece on Film Composer Rachel Portman (Cider House Rules, Manchurian Candidate, Chocolat, Emma, Joy Luck Club) this past weekend. She just finished the score for Roman Polanski’s Oliver Twist coming soon.